跟进买家前先问清样品需求
What should we ask before sending samples? Explain your plan.
食品展上的咖啡馆买家留下邮箱，希望周二收到低咖啡因茶样品选项。你还不知道店里偏好浓味还是清淡口味，需要先问一个聚焦的问题。
1 · 先听见真实对话
Colleague: What should we ask before sending samples?
You: We should ask about the buyer’s flavour preference.
Colleague: How would that question help?
You: This helps us turn the trade fair conversation into a relevant follow-up.
Colleague: What should we send this sales lead?
You: We should send this sales lead two suitable sample options on Tuesday.
2 · 理解表达在这里做了什么
trade fair
an event where businesses show products
We show our products at a trade fair.
不同于一般消费者集市；本课强调企业展示与业务交流。sales lead
a possible customer to contact
The café buyer is a sales lead.
lead 不等于已成交客户；兴趣还需核实和跟进。follow up
contact someone again about the next step
I will follow up with the buyer on Tuesday.
动词 follow up 不加连字符；名词或定语常写 follow-up。3 · 跟读后，换成自己的信息
We should ask about the buyer’s flavour preference.
提问：把泛泛兴趣转成具体需求。
This helps us turn the trade fair conversation into a relevant follow-up.
作用：后续联系能回应展会上真正的需要。
We should send this sales lead two suitable sample options on Tuesday.
行动：向潜在买家按约定给有限、相关的选择。
Then we can agree when to discuss the samples.
下一步：明确什么时候交流样品反馈。
保留沟通意图，换掉人物、文件或时间。简单而准确的句子同样有效。
4 · 接住对方的话
What should we ask before sending samples?
提问：把泛泛兴趣转成具体需求。
查看一种可行回答
We should ask about the buyer’s flavour preference.
How would that question help?
作用：后续联系能回应展会上真正的需要。
查看一种可行回答
This helps us turn the trade fair conversation into a relevant follow-up.
What should we send this sales lead?
行动：向潜在买家按约定给有限、相关的选择。
查看一种可行回答
We should send this sales lead two suitable sample options on Tuesday.
5 · 换一个情境，再试一次
What if the buyer is unsure about flavour?
What if the buyer is unsure about flavour?
Address the changed condition. Choose a practical next step and explain why it helps.
- My response addresses the changed condition.
- I explain one practical action and its likely effect.
- I make the next step clear.
6 · 明天不看答案，再想一次
What should we ask about flavour?